EAS2021   Chinese Business and Management   (20 credits)

Description

The objective of this module is to provide students an understanding of China's economic reform and open door policies, and the new free market orientation. While module content is academic rather than practical, this unit is designed to acquaint students with Chinese business environment and practice, and to inform them of issues and problems encountered by international businesses operating in China or doing business with the Chinese. Emphasis is on the Chinese business culture, the state-owned enterprise reform, development of the private sector and management issues of Chinese family firms, foreign direct investment and operating foreign businesses in China, human resource management, Chinese consumer behaviour, and the financial markets. An understanding of these topics is highly relevant to companies targeting the China market and essential background for graduates seeking a career in Far Eastern Business. Students are thus encouraged to develop business-related skills.

Reading List